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Crowley Capital Group

How to Use Seller Financing to Produce Better Returns on Multifamily Investments


Multifamily real estate investing can be an excellent way to build wealth and generate passive income. However, financing can be challenging, especially for beginners who may not have access to traditional lending channels. Fortunately, there is a creative financing strategy that can help investors acquire multi-family properties with less cash upfront, more flexible terms, and faster closing times: seller financing.


In this blog post, we'll explore the benefits of using seller financing for multifamily investments and provide a detailed case study of how we used seller financing to acquire an 18 unit property. By the end of this post, you'll understand how seller financing works, why it can be a smart strategy for multifamily investors, and how to negotiate favorable terms to maximize your returns.




Understanding Seller Financing


Seller financing, also known as owner financing, is a type of real estate transaction where the seller agrees to finance part or all of the purchase price instead of requiring the buyer to obtain financing from a third-party lender. In a seller financing agreement, the buyer pays the seller in installments over time, typically with interest.


One of the main benefits of using seller financing for multifamily investments is the lower down payment requirement. With traditional financing, lenders typically require a down payment of 20% or more, which can be a significant barrier to entry for beginner investors. With seller financing, the down payment can be negotiated between the buyer and seller, and is often much lower than the traditional requirement.


Another benefit of seller financing is the flexibility in the terms of the agreement. Since the financing is negotiated directly with the seller, there is more room for customization in terms of interest rates, repayment schedules, and contingencies. This can make the deal more attractive to both the buyer and the seller and help the transaction close faster.


Finally, seller financing can be a solution for investors who may not qualify for traditional financing due to credit issues, lack of employment history, or other factors. With seller financing, the seller is often more interested in the buyer's ability to make the payments than their credit score or employment history.



Case Study


Have you ever stumbled upon a deal while searching for something else? That's exactly what happened to us when we found our most recent purchase using seller financing.


We had our eye on a different property the seller was offering with seller financing, but the timing didn't work out for us. However, we didn't want to give up just yet, so we decided to ask the seller if he had anything else on the market. As luck would have it, he did. And that's how we came across an 18-unit mixed-use building in Hibbing, MN.


We knew right away that we wanted to acquire this property using a combination of seller financing and bank debt. Our strategy was to use the bank debt to cover the down payment, allowing us to purchase the property for zero money out of pocket. Initially, we negotiated a 20% down payment which we had planned to pay using bank debt. However, as we neared closing, we learned that the seller still had debt on the property that needed to be paid in order for the bank to finance the deal. Due to this, the deal required a higher down payment of 45% to cover the remainder of the seller's debt and to pay out a partner he had in the deal.


We didn't let this discourage us. Instead, we had several conversations with the seller to understand which terms were important to him and which ones he was flexible with. As a result, we were able to negotiate a seller financing term of 5% interest on a 30-year amortization and a 5-year balloon for the remaining 55% of the purchase price.


These negotiations allowed us to purchase the property without any cash out of pocket and still maintain solid monthly cash flows. In fact, since we didn't use any cash to acquire the property, we're able to receive an infinite return on our investment, while maintaining a 1.45 DSCR while being at 100% leverage.



Tips and Lessons Learned for Negotiating Favorable Seller Financing Terms


Using seller financing can be a powerful tool for beginner multifamily investors to acquire properties with less cash upfront, more flexible terms, and faster closing times. However, it's important to approach negotiations with a solid understanding of the process and what terms will work best for your specific investment goals. In this section, we'll share some tips for negotiating favorable seller financing terms, along with lessons learned from the case study.



Tip 1: Be open to new opportunities


Just like in our case, the best deals can come from unexpected sources. Don't be afraid to ask the seller if they have any other properties on the market that could potentially work for your investment goals. For example, you could ask the seller if they have any other properties in the same neighborhood or with a similar type of building that you're interested in. This could open up new opportunities for you to invest in properties that you might not have otherwise considered or known about.


Tip 2: Understand the seller's needs


Take the time to have a conversation with the seller and understand what terms are important to them. This will help you negotiate favorable terms that work for both parties.

For example, in our case, the seller needed a higher down payment to pay out a partner that he had in the deal. By understanding this requirement, we were able to negotiate other terms that worked for everyone, such as a longer loan term with a lower interest rate.


Tip 3: Be flexible with your terms


If the seller has specific requirements for the transaction, such as a higher down payment, be open to negotiating other terms that work for you. For example, you could negotiate for a longer loan term with a lower interest rate, as we did in our recent purchase. This can help you achieve your investment goals while still meeting the seller's requirements.


Tip 4: Use a combination of seller financing and bank debt


Using seller financing in conjunction with bank debt can help you acquire properties with little to no money out of pocket. This strategy can allow you to achieve higher returns on your investments. For example, you could use bank debt to cover the down payment like in our case study. You could also use seller financing to cover the down payment on a traditional mortgage for the remaining purchase price. This can help you acquire the property without putting any of your own money at risk.


Tip 5: Focus on cash flow


When using seller financing, it's important to focus on cash flow. By negotiating favorable terms, you can ensure that you have solid monthly cash flows that will help you achieve your investment goals. For example, you could negotiate a lower interest rate or longer loan term to achieve a more favorable monthly payment. This can help you ensure that the property generates positive cash flow every month, which is essential for long-term success in multifamily real estate investing.


By following these tips and lessons learned from our recent purchase, you can successfully use seller financing in your real estate investments and achieve higher returns on your investments. Remember to stay persistent, be open to new opportunities, and negotiate favorable terms that work for both you and the seller.



Using the tip in Practice


Let's say you're interested in purchasing a 10-unit apartment complex listed for $500,000, but you don't have the full amount in cash for a down payment. You decide to reach out to the seller and see if they would be open to seller financing.


During your conversation with the seller, you learn that they are open to seller financing with a 25% down payment, but they want a higher interest rate of 8% due to the risk involved. After considering your options, you decide to negotiate for a longer loan term of 25 years with a 7-year balloon payment, which the seller agrees to.


Now you need to come up with the 25% down payment. You decide to approach a local bank for a loan, and after presenting your plan and property, they agree to lend you the 25% down payment with a 5% interest rate over a 10-year term.


By using these negotiation tactics, you were able to purchase a $500,000 property with only $125,000 down and monthly payments that fit within your budget. This strategy allowed you to secure a solid return on your investment while still maintaining a healthy cash flow.


Remember, each seller financing deal is unique and will require its own set of negotiations. Also keep in mind that if you decide to buy a property at 100% leverage, you need to make sure that you have a DSCR above 1.3. However, by using the tips outlined in this article and being creative in your approach, you can potentially unlock opportunities for better returns on your multifamily investments.




In conclusion, seller financing can be a powerful tool for real estate investors looking to maximize their returns on multifamily investments. By negotiating favorable terms with the seller and leveraging creative financing strategies, investors can often purchase properties with little to no money out of pocket and still maintain solid monthly cash flows.


Our recent purchase of an 18-unit mixed-use building in Hibbing, MN is a prime example of how these strategies can be put into practice. By negotiating a longer loan term and interest rate with a balloon payment, we were able to secure favorable terms with the seller and leverage bank debt to cover the down payment.


The lessons we learned from this purchase can be applied to any seller financing deal. Always be sure to understand the seller's priorities and which terms they may be flexible on. Negotiate for longer loan terms with lower interest rates and use creative financing strategies to cover the down payment, such as approaching a local bank for a loan.


In the end, it's all about being creative and thinking outside the box when it comes to seller financing. By doing so, you may be able to unlock investment opportunities that were previously out of reach and achieve higher returns on your multifamily real estate investments.












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